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How to Write a Cover Letter That Impresses

Ida Melchert
Skriver personligt brev

Writing a cover letter can feel like a challenge, but it's also your chance to truly show who you are and why you're the right person for the job. Here, we share some smart tips and tricks to help you along the way.

1. Start Strong and Capture Interest

The opening paragraph is your opportunity to make a strong impression. Like a great headline, the introduction of your cover letter should immediately grab the reader’s attention. Start by explaining why you are the perfect fit for the role and what motivates you to work for the company.

2. Tailor the Letter for Each Role

A generic letter rarely impresses. Show that you’ve done your research by explaining why the company interests you - this could be their products, values, or a specific opportunity you see in the role. To strengthen your letter further, link your skills and experiences directly to what the employer is seeking. This demonstrates both enthusiasm and an understanding of the role's requirements.

3. Highlight the Value You Bring

A great cover letter isn’t just a repeat of your résumé. Instead, it should showcase how your previous experiences and personal qualities can address the employer’s needs. Provide examples of specific results you’ve achieved and connect them to the job’s requirements. Don’t just write, “I’m good at teamwork” - describe a particular situation where you used that ability.

4. Keep It Short and Clear

A cover letter should be concise - one page is enough. Use professional but personal language, and avoid clichés. Don’t forget to proofread before you submit it!

5. End with a Strong Call-to-Action

Close your letter with a clear call-to-action, such as expressing your enthusiasm for an interview where you can share more about how you can contribute to the company. Writing a cover letter is about selling yourself in a genuine and engaging way.

Remember:

You are unique, and no one else can bring exactly what you can. A cover letter isn’t about being perfect - it’s about showing your motivation, drive, and potential. Believe in yourself, be personal, and take the opportunity to shine.

We wish you the best of luck with your job search!




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